creative | design | strategy
Creative Director, Writer & Producer
Boost my Business is a Facebook Watch and IGTV series hosted by Tan France. Each episode tells the story of how small business owners solve marketing problems, creative challenges, and find new ways to stay in touch with their customers. The channel has over 20 million followers and counting, with season 1 featuring 12 businesses from across the US and the UK. To drive viewership, the series was surrounded with a robust ecosystem that included Instagram Lives hosted by Tan France, Facebook Watch 16:9 and IGTV 9:16 format edits, creative how-to learning modules, and finally, a Facebook Group to continue the learning and conversation.
The series has become an integral part of Facebook’s global efforts to help small businesses be successful in today’s world.
https://www.facebook.com/watch/facebookbusiness
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